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Check out our Introduction page for a comparison of the various person-related APIs that we offer.
The information returned by the Person Identify API contains the strongest set of profiles from our Person Dataset matching some input characteristics about a particular identity. These profiles each represent independent "chunks" of identity information.
Based on our strict Entity Merging and De-Duplication practices, we only merge profiles when we are very confident that they represent the same identity. Therefore, each profile contains highly self-consistent information about an identity.
The Person Identify API and the set of identities returned by the Person Identify API holds a more loosely connected but likely associated set of profiles in comparison to our more strict Person Enrichment API.
Updated 20 days ago